January 16, 2015

Email marketing is a direct offshoot of direct mail marketing.  Businesses have been sending brochures, menus, special offers and catalogues to clients via regular mail for a long time.  So it seemed natural to extend this idea to the internet and send people marketing...

November 24, 2014

Because of the personal qualities on social media, businesses have to approach the platform differently than they would traditional marketing. Social media isn't the time for your business to do 100% of the talking. It's your time to listen to followers and respond to...

November 10, 2014

One of the best ways to ensure that you never create boring content again is to find unique information that pique's your own interest, before trying to get other people interested.

 

Look under every rock

No matter how good you are at what you do, you probably don't...

November 3, 2014

 

By Alyssa Rao

@alyssarao

 

October 30, 2014

 

By Alyssa Rao

@alyssarao

October 29, 2014

What is content crush you ask? When you see a piece of quality content regardless of the medium, the industry sector, or the marketing channel, post it and include #ContentCrush to let the creator know that you have a crush on their content. Read more on our blog: http...

October 27, 2014

Halloween is an exciting time of year for everyone. Kids get to dress up, parents get to go to parties, and marketers get the chance to stretch their creative wings. Most companies are still waiting to unleash their 2014 campaigns, so let's take a look at the best Hall...

October 16, 2014

Reputation management doesn't have to be difficult, but there are three requirements that you just can't afford to skip. When in doubt, think about the three main places you have to look to see how your reputation is holding up:

 

Yelp and other review sites

Yelp is certa...

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