June 24, 2017

Using the Everyday Person as a Brand Ambassador

The use of influencer marketing is growing among companies of all types and their bottom lines are definitely seeing the benefits. While a great number of companies set their sights on enlisting a celebrity to vouch for th...

April 14, 2017

The Best Times to Send Your Emails for Maximum Open Rates

Your email subscribers likely get a lot of mail flooding their inbox. What is the best way to stand out and get more opens?

One of the ways to increase your open rate is by sending your emails at the right time. B...

March 23, 2017

Launching Apps Using Event Marketing

Has your company created a killer app that's the "next big thing" and you're anxious to tell the world about it? Are you looking for a way to generate some buzz and maybe get some great images for social media, as well? Releasing a n...

February 27, 2017

Influencer Marketing vs. Online Media Marketing -- Which One Is For You?

You may have heard of companies using influencers on social media to get their brand out there and attract new customers. Now, you’re eager to try it out yourself. Not so fast! Influencer marketing...

January 20, 2017

Celebrities to the (Pet) Rescue: Celebrity Influencer Marketing

Kelly Ripa, talk show host and celebrity, often talks about her dog “Chewey”, a little princess of a Shih Tzu that she adopted on her show during one of its very first features on abandoned and abused anima...

October 30, 2015

 ​Social media advertising, if you have not yet discovered, is swiftly becoming the first and last stop in any marketing plan. From the lemonade stand in the front yard to the largest soda companies, the top social media tools to use right now are where every business...

September 25, 2015

 When you browse the Internet, what do you see? Articles, blogs, news stories, images, videos, infographics and more. It's all content and it all comes from someplace. Content marketing has flourished as a marketing strategy and if you want your business to be seen onl...

February 17, 2015

According to Hubspot, 92% of marketers in 2014 claimed that social media marketing was important for their business, with 80% indicating their efforts increased traffic to their websites. This demonstrates a huge potential for social media marketing to increase sales....

January 16, 2015

Email marketing is a direct offshoot of direct mail marketing.  Businesses have been sending brochures, menus, special offers and catalogues to clients via regular mail for a long time.  So it seemed natural to extend this idea to the internet and send people marketing...

December 29, 2014

December is a big month for products and companies when it comes to getting their content out there. A few companies caught our eye with their marketing and are listed below as our #ContentCrush for the last month of 2014.

What is content crush you ask? When you see a p...

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How to Make Your Email Stand Out From the Rest: 6 Methods to Get It Read

March 31, 2017

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