

Benefits of Social Media Marketing for Franchises
A franchise is a piece of the corporation puzzle. Don't let that hinder you from taking the initiative. Incorporate fresh ideas to...


How to Increase Engagement for Your Brand on Social Media
Contrary to what one might think, the best way to increase engagement for your brand has nothing to do with viral content. Instead,...

The 6 Types of Online Shoppers
Nowadays consumers can learn about your business through a variety of channels, like your website, social media, review platforms,...


How to Become the Leader in Your Industry By Using Social Media.
Business owners are never satisfied to find that their company is in the middle of the pack. Your competitors are scrambling to outpace...

Essential Social Media Marketing Tips for Franchises
Franchises need to engage on social media to evolve it the brand. The popularity of social media platforms cannot be ignored....

Content Marketing 101
Content marketing is a strategic marketing approach focused on creating valuable and relevant content to attract and retain a targeted...

The Top Benefits of Social Media Marketing
According to Hubspot, 92% of marketers in 2014 claimed that social media marketing was important for their business, with 80% indicating...


How to Make Your Email Stand Out from the Rest: Contrasting Images, Succinct Writing and Grabbing Su
Email marketing is a direct offshoot of direct mail marketing. Businesses have been sending brochures, menus, special offers and...


Content Creation: Never Publish Anything That Wasn't Checked by an Editor
When it comes to content creation, the role of an editor is just as important as the role of the author. There's no way to create...


Content Creation: Keywords, Company Image and Updates
People generally use the word content to refer to the text you see on websites but it can also be used to refer to graphics and images. ...