There are many reasons why people become entrepreneurs. Usually, they find that their vision exceeds the scope of their salaried jobs. Sometimes, this might express itself in the form of dissatisfaction but often, entrepreneurs are positive, passionate people. They see themselves improving the world in some way and, unlike many others, they’ve got the drive and obstinacy to make it happen.
Malcolm Gladwell’s David and Goliath
Yes, entrepreneurs are often obstinate people. Malcolm Gladwell talks about this in his latest book, David and Goliath, where he describes the work done by Emil Freirich who made great strides in curing childhood leukemia. Freirich had an idea about what could be done to cure leukemia but it was going to be painful for the children and Freirich was criticized a lot by other doctors. Still, he persisted in his vision until it finally became reality.
The Validity of Every Vision
Of course, every entrepreneur out there may not be trying to cure leukemia. But every vision has its advantages for the world. Every entrepreneur is trying to make a difference, however small. Whether you’re trying to sell a new type of vegetable chopper or you’re trying to cure leukemia, you’re still doing some good in the world. The important thing is to recognize that what you have to say or do or add to the world is just as important as what anyone else has to say, do or add to the world. Entrepreneurship is for the passionate and it doesn't matter if you're passionate about something big or small.
How Crowd Siren Fits into Your Vision
And another great thing about entrepreneurs? They usually realize that they don’t have to do things alone. They can take help from others around them in order to realize their visions. At Crowd Siren, we’re here to help you with our expertise in the field of marketing and communications. We’ll simplify the task of spreading the word about your innovations so that you can focus on developing them.
We work with all types of entrepreneurs because we understand what they’re about. Just as you may be passionate about your work, we’re passionate about ours. All we ask is that you take the time to integrate us into your plans. Tell us what you see happening in your company in the future and we’ll help you to make it happen.
Contact us for more information on marketing and communications for entrepreneurs and small businesses.
By: Lauralie Ezra