3 Millennial Social Media Marketing Tips Millennials and social media go together like spaghetti and meatballs. In this blog, we'll explain a few tips that can help you attract younger audiences and engage them in your campaign. User-generated content Content creation is one of the most important aspects of social media marketing. You need something to generate interest in your brand, and original content fills that void perfectly. But sometimes, you need to take the backseat and let users have the stage. This INC article explains how user-generated content can engage a millennial follower base: "You've got a great brand. You're working for positive change in the world. And you're providing
How to Get Your Fans to Share Your Content When it comes to online marketing, having fans spread the word means a lot. You can post great content consistently, but if no one sees it, it counts for nothing. So the big question in today's world is how to get your followers to share your content. Interaction Today's online crowd loves to feel heard. Companies have gone viral for their witty remarks on social media or other platforms. When comments disappear into the void, people don't feel that they're worth posting. However, when you respond to interactions, your fans feel heard, and it makes them want to interact even more. Be Relevant Hire social media staff who know what the latest trends a
How to Be More Successful with YouTube Marketing YouTube marketing is popular because it allows people to see more of what's going on. No one wants to read through pages and pages of text. Videos allow your marketing message to come to life and can, therefore, keep people engaged on a higher level. Getting started on YouTube marketing is easier than you might think. Know Your Demographic Your demographic is everything and if you don't know who you're selling to, you're going to have problems when you launch a video. If you're marketing to seniors, for example, you don't want the actors in your video to be teens. It will make it hard for people to connect - and that's when you have big proble
What You're Doing Wrong on Facebook and How To Fix It You've set up your Facebook page, you post now and then, but the 'likes' aren't flooding in. We've outlined five common mistakes people make with their Facebook pages and offered some tips to help you turn things around. You're oversharing. Your personal Facebook timeline is littered with friends who overshare, but could you be making the same mistake on your business page? If you're posting to Facebook more than twice per day, you're probably sharing too much information. Unlike Twitter, Facebook is not meant for frequent updates. Facebook users get tired of seeing the same things over and over again. Unfortunately for you, Facebook also
