The Benefits of Brand Ambassadorship in Fashion
Since the dawn of advertising, the craft of giving brands identities continues to evolve. One classic print campaign with longevity was the Absolut Vodka advertisements. The clever implementation of the bottle shape in each advertisement lasted for four decades. The insurance company GEICO created simultaneous campaigns with zany characters with precision. Nike's "Just Do It" campaign has been around for decades. However, we now live in a social media dominated market. Greate
