In some ways, Twitter is the most convenient marketing platform because it asks for very little time from you as well as your followers. You have to get your message across in 140 characters. So you don't have to spend too much time writing it, and your followers can read it in a moment. The Challenge of Being Concise At the same time, it can be challenging to say everything you want to say in 140 characters. So how do you solve this problem? Well, the answer is: you don't. Y