One of the biggest buzzwords in the industry today is "influencer marketing." And while it seems like it's little more than just a convenient buzzword for a new type of digital marketing that may or may not be effective for your brand, the reality is, it's one of the most effective ways to get your brand "out there," in terms of marketing. Here, then, are five reasons why influencer marketing is perfect for your business: 1. It builds trust in your brand. A recent marketing s